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Creative Consultancy, Communication & Concept
Project type
Creative & Art Direction, UI Design & Brand Storytelling
Date
May 2025
Location
London
Human emotion. AI efficiency.
We've been busy over the past few months consulting on digital projects for established agencies. That included conceptual work, creative & art direction across websites and sales applications for a major Saudi client.
Specifically tasked to enhance the UI on sales journey apps and channelling the power of AI, we applied big agency thinking to these critical touchpoints. We ensured emphasis was placed on storytelling at every level from curating static imagery to storyboarding interactive elements and setting art direction that reflected meaningful human exchange.
Dovetailing into our own creative ethos we brought to life the human-centric, emotional benefits of a major architectural development.
